Key Principles

I have been working with Malik at Key Principles for around six months, the aim has been to help improve our companies SEO and our website, in a short period we have received a significant increase in interest through the website. Malik was very easy to work with, holding regular meetings and providing me with clear updates and instruction. I would highly recommend Key Principles to help with your SEO and website needs.

Having worked with Key Principles for a while now, we have been impressed by their professionalism in supporting us with our lead generation activities. We particularly value their strong communication, willingness to go the extra mile and their priority focus on helping us get the very best return on our investment. Many thanks to all the team.

We've been working with Jackie and the team at Key Principles, and their professionalism, communication, and dedication are truly outstanding. From the very start, they’ve been engaged, responsive, and proactive in helping us grow. Terri, has done an incredible job for Casa Argentina, consistently delivering results and bringing new customers to our company. What stands out about Key Principles is their data-driven approach and commitment to continuous improvement. They don’t just set up campaigns and let them run; they actively refine strategies to maximise performance. Their expertise in digital marketing is evident, and they always keep us informed with clear, insightful reporting. The level of service and attention to detail we’ve received has been exceptional. If you're looking for a dedicated team that genuinely cares about your business success, We highly recommend Key Principles!

Malik Woodford is tops. He has kept our website completely smooth running and trouble free. Every time there's a change to be undertaken he is completely positive, efficient and fair. Totally professional company,, a real rarity these days. Couldn't ask for more. One happy customer. Thank you Key Principles.

Key Principles are an excellent digital marketing agency who focus very much on you getting a tangible ROI on your investment in their services. They offer lots of suggestions and are not afraid to challenge any decisions or processes you may have in place or are thinking of implementing if they feel there may be better ways of dealing with any issues or objectives, and in order to make the very best of your budget to generate leads. Their help, support and advice regarding J-Flex Rubber Products online ad campaigns, website SEO, blog writing and marketing in general is worth every penny and coupled with the fact they are easy to get on with, is why they are my go-to crew for these things.

We’ve been working with Jackie and her team at Key Principles for well over 2 years now and we are impressed! They continue to look for improvements and ways to help us grow our business. Most recently, following a review meeting, we agreed some changes that has finally led to us smashing a long standing target. We’d been stuck on 30 instructions per month for a while. Working in partnership with Key Principles, we recently managed 50 instructions which was amazing. We are so thrilled, we just hope it maintains and we keep growing.

We took a PPC day course with Key Principles and it has been a great success for our PPC accounts. Terri Foster, who run the course, took time to understand our objectives and goals and created a bespoke course agenda to suit our training needs. Terri is an excellent presenter with wealth of PPC and overall marketing knowledge and experience. She helped us make big and small improvements to our accounts which had a direct impact on efficiency of our account. She also provided us with many free tools and resources to help us improving our account’s performance in the future. Thank you very much Terri and Key Principles.