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Higher Ground Marketing - CRO & UX Experts

Higher Ground Marketing - CRO & UX Experts

5.0(32 reviews)See reviews ↓·Manchester

About the company

Higher Ground Marketing is a UX and CRO agency based in Manchester. The company has 25+ years of experience in UX and CRO and has been based in Manchester for almost 10 years. It also provides UX design support across Exeter and the South West.

Higher Ground has worked with 40+ clients, including JCB, Wrightbus, Fettle, Trace Basement Systems, Amnesty International, Couriers & Freight, Arvia Technologies, and Absolute Taste. Its main services include strategy, UX, branding, development, and CRO. Its VAT number is GB331740037.

What customers say

Based on genuine customer reviews

Conversion-focused web design and internet marketing define the output of Higher Ground Marketing, whose Manchester clients describe a steady pattern of measurable improvement across their digital estates. Rob, named across numerous accounts, is credited with steering projects from early strategy through to launch, whether the task involves landing pages, extensive site rebuilds or continuing optimisation. Several customers describe conversion rates and website traffic climbing after his recommended changes, with smoother user journeys and clearer messaging identified as the drivers.

Depth of expertise recurs as a theme: reviewers mention search engine optimisation, paid search targeting and design systems being handled with equal confidence, and complex enterprise work kept on track through careful planning. Communication is praised for being plain and collaborative, and training on editing content is noted as a useful extra. The creative dimension, from bespoke layouts that reflect a brand to data-driven testing behind each decision, comes up often. A consistent thread is a team that listens before applying UX insight and marketing strategy to strengthen an online presence and sharpen commercial results, with landing page design for a fitness genetics brand among the projects described.

Internet marketing serviceWeb Designer

Reviews

Reviews are taken from publicly available sources.

SR
Sam Roberts28 April 2026

eflow used Rob and the team at Higher Ground for a complete rebuild of our website and brand assets. From initial kick-off through to sign-off of the site, the team worked at relentless pace to deliver high quality assets and site designs. They took the time to understand our business and key challenges, but then executed the project with great efficiency to meet our ambitious deadline. I would have no hesitation in recommending the Higher Ground team and will certainly be using their services in the future. Sam Roberts Chief Marketing Officer, eflow

D
Debra26 June 2025

Higher Ground was recommended to us by our SEO expert. They provided a friendly service, communicated in laymen’s terms, offered helpful and creative advice and even gave us training on editing, which was a new skill for us. We’re excited to see what our new website will bring. Thank you! Brent and Debra, Brent Forbes Chartered Surveyors.

KS
Kate Smith14 November 2024

We hired Higher Ground to design and develop several landing pages for FitnessGenes. Their expertise in crafting creative and engaging and landing pages was outstanding. Not only did they bring fresh ideas to the design team, but they also focused on user experience and data-driven optimisations, significantly boosting our conversion rates. I highly recommend Higher Ground for anyone looking to elevate their web presence and maximise conversions!

GC
GSC Computers15 September 2023

We used Rob and Higher Ground to help us generate more sales through our website. He carefully talked us through setting AdWords for more specific targeting which helped our ROI. Rob also helped us with the user journey on our website pointing out several issues which we corrected to see immediate results. Our overall experience with Rob has been fantastic seeing our conversion rates increase due to his suggested chnages and excellent communication throughout. I would highly recommend.

LG
Les Grzyl9 May 2022

We've been working with Higher Ground for over 12 months. Their primary focus is to enhance the website to sell more tickets, but they have also proved invaluable in optimizing our SEO and Adwords so our customers can find us ahead of our competitors. I fully recommend using them for your online marketing operation.

PK
Paul Kutschmarski13 January 2021

We approached Higher Ground in need of a new website and web app for our client. We wanted both to be engaging as well as useful, so investing in an experienced UX designer was our number 1 priority. Our client was unsure of the exact specification they needed and so Higher Ground delivered workshops to establish the best route of action. The team at Higher Ground supported us through this process at all times allowing us to fine-tune the specification needed and deliver the final design

SK
Stephen Kilpatrick28 February 2020

I have used Higher Ground a few times already and have been extremely pleased with the outcomes. In particular, I have worked with them to optimise the user experience on my website and across social media channels. The improvement in traffic and client conversion has been impressive since implementing their recommendations. I would definitely recommend this company.

Marketing agencies in Manchester compared

Ordered by rating, weighted by the number of reviews — businesses with only a handful of reviews do not jump to the top automatically. 4 businesses in this category in Manchester are compared.

RankProviderRatingReviewsOpen Sat.
1Higher Ground Marketing - CRO & UX Experts (this page)★ 5,032Yes
2The Beauty of Marketing | A Global Leading Beauty Marketing Agency★ 5,022No
3Royal Flush Marketing★ 4,976No
4Growth Agency★ 4,779No
Contact
+441617061620www.ground.co.ukWaulk Mill, Bengal St, Ancoats, Manchester M4 6LN
Working hours
Monday08:00–17:00
Tuesday08:00–17:00
Wednesday08:00–17:00
Thursday08:00–17:00
Friday08:00–17:00
Saturday08:00–17:00
SundayClosed